Great to hear 😀 You are very welcome!

Good to hear! Yes, you are exactly right with your mind mapping analogy – cornerstone content is the the one in the middle. It’s often referred to as ‘hub and spoke’ – where cornerstone articles are the ‘hub’ and and other related articles on smaller aspects of the topic are the ‘spokes’. I would not worry at all about people not finishing your articles because they click through to something more interesting – that is a good thing… you want your readers to click on your links and read lots of articles. (I call this the ‘rabbit hole effect’) It’s good for SEO and it’s good for turning readers into fans. However, you are right that it is possible to have ‘too many’ – you never want your internal links to be annoying / irritating – like if every other word was a link, that would be super annoying and make your post hard to read. A good rule of thumb is to prioritize user experience / UX – only add links where it will improve the experience of your readers. Hope that helps! Eb 🙂

Please correct me if I’m wrong. But I see a cornerstone post is like when you do a mind mapping, the cornerstone post is the one in the middle and, later on, linked to another relevan post we have in our blog. Is that what a cornerstone post?

And, how many links we should put into before it hit too much links? Because sometimes, when I read your blog posts, I rarely finish it because you put a link with a topic that seems ‘more interesting’. What I’m trying to say here is, I don’t want to put a lot of distraction for my reader and keep them away from reading the blogpost until the end of the post.

PS :
Sorry if I rarely finish reading your posts, because I just can’t help my self not to click the link you provide 😁

You are very welcome! I am so pleased you found it helpful 😀 Eb

Thanks Joe – that’s good to hear! Yes, on a travel blog generally speaking countries as categories makes the most sense, and then cities as sub-categories. Accommodation and food, I’d be tempted to do as tags, not sub-sub categories, since you might want to do an article on ‘Eating out in Spain’, as well as one on ‘Best restaurants in Barcelona’. Hope that helps! Eb 🙂

On a travel and culture blog, I’m thinking the cornerstone pages/categories would be the countries, the cities would be subcategories, and topics like accommodations, food, etc. would be children of the subcategories.

Does that make sense or would you look at things differently?

Aw, thanks Adina. So pleased to hear this helped! And yes, I did use to be a teacher – I taught English as a foreign language, so making things easy to understand is kind of my super power 😀